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Top Business Practices Worth Implementing

Posted By Administration, Thursday, January 3, 2019

Every business has a set of practices that they follow. This helps guide all of their operations so that they’re able to meet their objectives as an organization. However, before a business can compose a set of practices that actually work for them, it can take some time. After a series of trials and errors, however, they should find that they’re making progress. If you’re about to revisit your practices or are thinking of new ones to put into place in the coming year, continue reading. Here are top business practices that may be both useful to your business and worth implementing.

Unify Branding and Marketing

Branding and marketing may be two different departments, but in some ways they’re interdependent. The truth is that without good branding, it can be hard to market products to an audience. This is because usually, people buy brands before they buy products. For this reason, both teams should work together to ensure they’re using the same messaging, tone, and language throughout all of their work. Seeing as the branding team will inform such things, they should ensure the marketing team has a good idea of their brand identity.

Tightening Security

Security is another best practice that should be implemented in the new year. Make sure that networks are secure and employees are following protocol put in place. Here are a few suggestions for tightening security.

Use Firewalls - If you don’t already have some, install firewalls on your systems so that unauthorized parties can’t access sensitive information. In doing so, you should have an added layer of security working for you.

Backup Data - Data isn’t something that is easy to retrieve, so losing it could be catastrophic. Make sure you backup your data regularly via the cloud or an external hard drive, so you always have access to backup. In case anything happens to your hard drive, you should contact SecureForensics.com, as they offer hard drive recovery services.

Offer employee training - Everyone needs to be on the same page when it comes to security in your business. Offer training, so that staff know how to avoid mistakes that could lead to cyberattacks and data breaches.

Have an up-to-date Strategy

Your business strategy should be a guiding light that tells you where to go and how to get there. It’s imperative that you make sure it’s up to date so that you know you’re on the right track. Some elements of your business strategy to improve are analyzing your context and environment, identifying your strategic options and making sure you’re adequately implementing. Don’t forget to carefully look at the progress you’ve made so far and how far away you are from your business goals.

Develop Quality Management

Management plays a major role in the success or failure of a business. You should focus on improving the management in your company so that you can see positive growth. To improve management, you should develop ownership so that they feel like their team members growth is their responsibility. Explore the option of hiring people who are smarter than you as they’re likely to improve the overall standard. If you aren’t already, it may also help to use a quality management system which addresses product of service quality through the standardization of processes. 

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3 Technologies That Will Help You to Better Manage Your Business

Posted By Administration, Thursday, January 3, 2019

Managing your business will always be a difficult task — the more difficult this task is, the better the rewards are in the long run. You need not struggle alone when it comes to your management duties, however, as there are a host of different pieces of technology out there that are waiting and willing to help you.

To find three pieces of technology that will help you in your bid to manage your business better, make sure to read on.

CRM technology

Customer Relationship Management software and systems will help you out no end in your attempt to manage and get the most out of your customer base. It will do so, first and foremost, through the way it will store customer information and make you aware of anything you need to know with regards to it, exactly when you need to know it.

If you run a subscription service, for instance, your CRM system will alert you whenever a customer’s subscription is up for renewal, which would then allow you to get into contact with them in a bid to ensure that they sign up with you for another period of time.

Choosing the right CRM system to integrate with can be difficult, which is why you should work alongside a DesignRush software developer when you do. By doing so, you’ll receive expert counsel with regards to both choosing the right system in the first place and then getting the most out of your third-party integration partner going forward.

Uptime technology

Today, your website plays as big a role as just about anything else in your bid to attract custom. If your website is down at any point, then, an untold amount of trouble could unfold for you. A customer could access your site in the hopes of finding out a piece of invaluable information, only to discover that it’s down and that them making the effort to come to you was all for nothing. A lack of patience on their part will, undoubtedly, seem them high-tail it away from your website and straight to your competitor’s.

To manage your customers and keep them on your site and well and truly in your corner, you need to be using uptime technology. When used, this type of tech will monitor your website at all times for you. If it sees or detects that anything has gone awry, it will alert you right away, and your job will then be to get everything up and running again.

Cloud storage

If you’ve ever had your important business data wiped, then you’ll know how important it is to have everything stored in a safe place. This makes everything easier for you to manage, and harder for external forces to hack into. Today, in this instance, there’s no better tech to use than cloud storage. By embracing this mode of saving, you’ll be able to access all of your important data, whether you’re in the office or not — in fact, you’ll be able to access it whether you’re in the country or not!

Whether you feel that you need help when it comes to managing your business or not, if anything, the technologies listed above will undoubtedly make your life a lot easier. 

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How to Apply Business Process Management Principles to Your Website

Posted By Administration, Thursday, December 6, 2018

Business process management (BPM) is about optimizing your operations for maximum productivity and effectiveness. The principles of BPM can be applied to all functions of your business, including your online presence, and few companies have anything much more important than a website to manage. If your site is ticking along in the background with little input, using a BPM approach will boost your website’s profile and influence, ensuring that you’re getting the best results from your staff and making a sizeable impact on the people who visit your site.

1.    Who looks after your website?

In a small business, it’s possible you take charge of maintaining your site, but you should ask yourself if that’s the best use of your time. Creating content and supervising what appears on the site could well be useful inputs, but the routine monitoring of functionality and the processes of posting content and updating information could be better carried out by a member of staff. You could use a remote worker for this type of role, so even if you have no or very few staff, you can still outsource your website maintenance.

2.    Planning and scheduling

If you don’t have a plan in place, tasks can very quickly get delayed or be missed out altogether, so you should draw up a schedule that lists all the actions that need to be taken and when the work should be carried out. You could, for example, include on your schedule that you post a new piece of content to your site every afternoon at 3 pm, or you update the advertising banners every Thursday. A well-defined plan will ensure that nothing gets missed out and that everything is kept as up-to-date as possible.

3.    Managing your website

There are a variety of tools available to help you manage your site, for example, social media account management software that ensures your posts go out at the time you prefer every day. There are tools for managing and changing all your advertisements to keep them current as well, such as the ad tech from Revive Ad Server. New ways of managing websites more efficiently are constantly being developed, so keep yourself informed about any new tech that could help you streamline even further.

4.    Reviewing your website

A vital element of BPM is examining and assessing the actions you’ve taken and the effects they’ve had. Using management tools that have reporting functions in combination with Google Analytics or a similar device will give you plenty of data that you can use to ascertain who’s been visiting the site, how long they stay and what they do. You can spot areas that need improvement, and pick up on the kind of content that’s most popular with your customers, which means you can adjust your website to meet people’s needs more accurately.

Websites aren’t static entities that function in a vacuum; they’re active, ever-changing, and crucial for your business’s success, so make your website work better by applying the proven benefits of BPM.

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4 Ways the Cloud Is Providing Solutions for Business

Posted By Administration, Tuesday, November 27, 2018

As the world is becoming more digital, so are businesses. It isn’t uncommon to find them using more technology-focused solutions as a means of getting ahead. One of those solutions is the cloud which enables companies to store mass amounts of data virtually. While some businesses are skeptical about this, others see it as an incredible opportunity to cut costs and manage data more effectively. If you are on the fence or thinking about making the big move to the cloud, you should continue reading. In the following article are a couple of ways that the cloud is providing solutions for businesses.

1.    Saving Money

Businesses are looking for ways to save money in every way possible. More money saved means more revenue that can be used to grow and expand a business. In case you’re wondering how the cloud helps you to save, by using it, you can curb the costs of hardware. Instead of having to buy it in-house, the vendor can take care of the back end. Even better, the cost of repairing and replacing equipment is also passed to vendors. In addition to this, if you needed a cloud-based phone system, smartchoiceus.com has one with a call routing system, and it comes at a price you can afford. The good thing is that because it’s cloud-based, you don’t have the burden of managing the system yourself. You can also save money with cloud systems as they often have integrations with other services.

2.    Greater Security

Some people are skeptical about how safe the cloud is, especially seeing as it’s being managed and monitored by an outside party. However, you should know that the cloud has proven to be secure as they are usually designed with intense security best practices. On top of this, equipment is monitored, and access to data centers is secure. It may also convince you if you know that they usually have experienced staff who manage the infrastructures and you’re automatically protected from loss of data.

3.    Less Time Managing

As mentioned briefly above, a benefit of the cloud is that it provides solutions when it comes to the management of databases. When you have one in-house, you’re likely going to spend money both maintaining and updating it. In addition to the costs, this can be time-consuming, whereas if you use the cloud, it can easily be outsourced. This gives you time to focus on other areas of your business and means you don’t need to fix anything that’s broken on your own continuously.

4.    Increased Accessibility

Another great thing about the cloud is that it can provide solutions to accessibility. In this increasingly mobile world, you want people to be able to access data wherever they are whether it be on the go or in another country. In many ways, this could help improve productivity as they can work from anywhere in the world and on any device as well.

The cloud is providing business solutions to organizations every day. It is enabling them to store and access mass data in one place. If you do decide to migrate to the cloud, it could end up being the right decision for your business. 

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Three Ways to Take Your Startup to the Next Level

Posted By Rachel Jollie, Monday, November 19, 2018
Updated: Monday, November 19, 2018

Managing a startup as an enterprising entrepreneur is one of the most exciting vocations out there. The risks and the potential successes are far more extensive in the hostile environment of startup managing than in other areas of business life, and as such its a thrilling and often incredibly rewarding way of life. However, successes are far from guaranteed.

 To truly take your startup to the next level, cementing its foothold in a particular market, you’ll need to be smart. The three tips presented below are designed to help you be just that: smart in taking your startup from strength to strength.

 

 1.    Networking Like a Pro

Small business owners and entrepreneurs usually share the critical ability to network; to speak calmly and persuasively with other like-minded businesspeople who might one day offer some valuable counsel, advice or skills that your business is in desperate need of. Building a network around both your personal brand and your business brand will ensure that youve secured the support, the partnerships and the clients to succeed in your venture. Never shy away from the opportunity to network, and be at ease in introducing your company to the businesspeople you meet. One chance meeting can lead to incredibly valuable benefits. Its these benefits that will help you steady your startups vessel as the stormy seas of the industry start rocking the boat.

 

2.    Choose to Co-Work

While on the topic of networking, plenty of startups are doing just that by choosing to hire a co-working space in which other innovative, smart and agile startups are busy developing their companies. Not only are these spaces excellent places to base your business and your workforce, full of positivity and ambition, but they’re also cheap and well-designed. Just check out thebrew.co.uk to see the kind of spaces on offer for startups looking to co-habit with other startups. Innovation and collaboration are all part and parcel of working in shared offices. You shouldn’t pass up the chance to see for yourself the benefits they entail. You’ll also save on rent by sharing your workspace, which is a considerable bonus for cash-strapped or just-starting startups.

 

3.    Scale and Rescale

There’s a certain quality to successful startups that are often overlooked in advisory articles, and that’s the constant scaling that the finest startups manage to execute perfectly. It’s this momentum, reinvesting money earned to drum up higher sales and profits, that draws startups into the big time. Of course, scaling is a risky business. Sometimes companies scale only to find that the demand does not meet their ability to supply. Once you’ve caught momentum and you’ve consulted ever-increasing sales forecasts, however, it’s worth making the decision to scale sooner rather than later. Be sure always to have your scaling plan in the front of your mind, and make it flexible, so that you’re able to capitalize on boosts in your sales instantly.

These three tips will be useful to startups in any industry, helping them achieve their potential by reaching the next level and avoiding financial ruin.

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